Category archives: Kia korea logo

This page is for personal, non-commercial use. Kia introduced its new logo by bringing out the fireworks — literally. It unveiled the design by setting a Guinness World Record in the skies above Incheon, South Korea, and it also revealed its new global brand slogan. Every member of the Kia range will adopt the redesigned logo in It still spells out Kia, there are no surprises there, but the name is written in blue with a more stylized font and connected letters. Executives pointed out the logo was shaped to look like it's handwritten to signal the carmaker's commitment to its new brand purpose.

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We'll need to wait until January 15, when more details are released, to learn more about this newfound direction. Kia pointed out it's revamping nearly every facet of its business, and it launched the slogan "Movement that inspires" to reflect the change. It's focusing on electrified vehicles, and plans to introduce seven electric cars before the end ofbut it's also developing off-roadersincluding a Humvee-like model being designed primarily for military use.

Not content with merely sending out a statement, Kia revealed its new logo during a fireworks display in its home country of South Korea. It launched pyrodrones synchronized to fire off hundreds of fireworks, a show which set a new Guinness World Record for the most unmanned aerial vehicles UAVs launching fireworks simultaneously.

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So, Kia Has an All-New Logo and It's Shapes

If you'd be so kind as to allow our site, we promise to keep bringing you great content. Thanks for that. And thanks for reading Autoblog. Kia unveils new logo and slogan, sets Guinness World Record for fireworks We'll soon learn more about the cars that will wear the new logo. Ronan Glon. Share 0 Comments. Sign in to post. X Sign in to post Please sign in to leave a comment. View More. Thank You Thanks for subscribing. Check your in-box to get started. Sign Up More Info.The logo is a symbol of Kia's new brand purpose and the values it promises to offer customers through future products and services, and the experiences these enable.

Kia seals its brand promise by developing the new logo to resemble a handwritten signature. The rhythmical, unbroken line of the logo conveys Kia's commitment to bringing moments of inspiration, while its symmetry demonstrates confidence. Our new logo represents our desire to inspire customers as their mobility needs evolve, and for our employees to rise to the challenges we face in a fast-changing industry.

The new logo was unveiled during a record-breaking pyrotechnic display in the skies above Incheon, Korea. The event can be viewed on the Kia Global YouTube channel.

kia korea logo

Under Plan S, Kia, among other objectives, has the ambition to take a leading position in the global car market. This is focused on popularizing electric vehicles and introducing a broad range of mobility services, tailored to meet the needs and tastes of individuals and local markets. Open Menu Media. Close Menu Media. Change Region Media Cart. Search Search. Home News Press-Releases Kia unveils new logo and global brand slogan.

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kia korea logo

Share Button. Kia unveils new logo and global brand slogan to ignite its bold transformation for the future. Close Modal Country selector. Czech Republic.Kia Motors has officially updated their logo for their worldwide business in an event featuring fireworks and a Guiness World Record breaking synced pyrodrones that spelled out the new logo in the sky above South Korea. New Kia models will begin to use the new logo as their badge inside and outside soon, and branding has already been updated on Kia worldwide social media platforms.

The previous Kia badge, which debuted in and was almost unnoticeably updated inwas consistently called out by customers, enthusiasts, and press around the world as a weak point for the otherwise booming Korean car brand. Kias are by far the most rebadged cars in the world, with many aftermarket options available for almost every model, from the Rio to the Stinger to the Telluride. While rebadging is usually reserved for car enthusiasts of a given brand, even mainstream car buyers rebadge their Kias due to the stigma of the previous logo and the desirability of the aftermarket badges which often lead to an air of mystery around the car.

So, will buyers resonate more with the new badge, or will the rebadging trend continue? That remains to be seen. What do you think of the new Kia logo? Your email address will not be published. Submit Comment. Submit a Comment Cancel reply Your email address will not be published. Social Media Follows. Korean Car Blog TV. Pin It on Pinterest.Lately Kia has been on what can only be described as a tear.

Not only that, but the new Sorento and K5 are very handsome and excellent to drive. No wonder the automaker posted its best retail sales year ever in —so, how is Kia celebrating? With a new logo, of course. Gone is the old logo, pictured above, with its clean, legible, red-on-white theme.

In comes a new, black-and-white colorway and a futuristic vibe seemingly inspired by a similar design tested on the Kia Imagine concept. There's just one teeny-tiny problem with the new one: It's forward-thinking, but also visually complex and difficult to make out if you don't already know it's Kia's new logo.

We get that logos can be whatever a brand wants them to be—just look at the Chevy's bowtie, which, on its face, has nothing to do with cars.

However, if they're supposed to spell out a word, they should at the very least be legible. The new Kia logo could easily be mistaken for "K A" or a "K" and a backwards "N," and this presents a potential problem for the brand.

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If customers can't instantly recognize your brand through your logo, they might just stop paying attention. Perhaps the new Kia badge will come to endear itself to customers, with familiarity generated through aggressive and relentless marketing or simply repeated exposure while grains of sand pass through the proverbial hourglass the passage of time.

Though the new logo is something of a designer inkblot test, it still fundamentally includes a K—funny lookin' though it may be—as well as an "I" and an almost NASA-worm-font-style "A. The current logo didn't need changing. After all, it was the logo that Kia used as it moved from a cheap brand that people bought simply out of necessity into a company that can only be described as an automotive juggernaut. But not everyone knows Kia by its old logo—a few hardcore U. We'll need more time with Kia's new logo to see how it grows on us, but there's no denying it is both new and different.

Close Ad. Watch Originals. Join MotorTrend. Nick Yekikian Author. Share on Facebook Share on Twitter.Kia Motors, the largest automobile manufacturer in Koreasecond to Hyundaisaw its inception way back in Learn more about the Kia Logo, history timeline, and list of latest models in this post.

However, inthe company decided to shift its attention to manufacturing complete bicycles. Following the incorporation of a new company, Kia began manufacturing motorcycles and continued to do so till However, after seeing great potential in the automotive industry, Kia shifted its attention to producing commercial vehicles and introduces numerous trucks and buses. Therefore, inthe company finally shifted its focus from light trucks passenger cars.

InKia signed an agreement with Mazda and began producing the Brisa range of cars, till It was during this time that Kia also began exporting vehicles to other countries. In fact, when Kia started manufacturing the Brisa only 26 cars were sold, followed by over 95, vehicles the next year. Additionally, Kia also introduced numerous successful models, including the Kia Pride and the Avella.

In the 80s, Kia kept its commercial vehicle division running strong by introducing the famous Bongo Van, which was sold worldwide. A year later, Kia released the Concord Sedan that allowed the company to gain a reputation for reliability and quality. Inthe Capital made its debut and rocked the automotive market in South Korea.

Inthe company decided to redesign its brand mark again to celebrate its 50 th anniversary and now created a sophisticated oval shape to represent the earth with the name KIA to represent the company. It was during this time that the famous Kia Elan made its debut and became a hit convertible in most European and the American markets.

Inthe Kia Enterprise, Shuma, and Retona were released. These cars became incredibly popular that Kia was forced to increase its production capacity. Towards the end of the 90s, the Hyundai-Kia Automotive Group was formed, thus giving the company a reputation of class and reliability. Bythe company began participating in motor racing and also introduced numerous motor rally cars.

Two years later, the accumulated production rates reach the 10 million mark and the new Regal, Optima, and Sorento made their debut at the Geneva Car Show. Inas an effort to reduce C02 emissions and promote a healthier and greener environment, Kia Motors launched the Global Environment Management campaign.

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Additionally, the company also introduced the Xtreck, Opirus, and Cerato, or popularly known as Spectra in the Asian Markets. Two years later, the accumulated exports of the company reached the 5-million mark. Ina new manufacturing plant in Georgia was established and two years later also incorporated a new design center for its vehicles in the US. Inthe famous Forte made its debut which is now one of the most popular Kia vehicles of all time. InKia won the International Car of the Year award and also unveiled numerous concepts that are yet to go into production in Now, Kia is one of the fastest growing automobile brands in the UK and Europe.

Not to mention, the company sold 2. As you can see from the Kia history, the brand was always considered a bit lacking when put side to side with the likes of HondaVolkswagenToyotaand so on.

Even so, it managed to stay strong and become one of the fastest growing automobile manufacturers in the world.

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GlobalCarsBrands is a blog where we post information about car brands, give you advice about cars, and post the latest news on the auto industry. Kia Motors Logo. The beginning of the Kia history. Kia after Kia by Kia Sorento SUV. Kia Soul. Written by GlobalCarsBrands GlobalCarsBrands is a blog where we post information about car brands, give you advice about cars, and post the latest news on the auto industry.Kia's look has changed dramatically from the first economy cars it sold in the United States to the sleek Stinger and Telluride of the current day, and now the Korean automaker is sealing its image as modern and innovative with a new logo.

In the same vein as Volkswagen, which also recently unveiled a new logoKia appears to be shooting for a modern interpretation of its well-known current badge, which is an oval with easy-to-read capital letters. The new logo still spells out the name Kia, but with a strong triangular motif, and the letters are all connected. The registration date and publication dates on the document are both left blank, which indicates that the official stamp of approval is still pending from the Korean authorities.

The new logo design has already been seen in public when it appeared on the Imagine by Kia concept vehicle earlier this year. On the concept it was in white, since it was illuminated on the car itself. We'll have to keep an eye out for where the dramatic new logo turns up next. New Cars. Buyer's Guide. Type keyword s to search. Today's Top Stories. Korean automaker Kia has applied for a new logo design, pictured above, in an application filed with the Korean trademark office.

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The new logo appears to be planned in both red and black versions, possibly so that the red one can go on performance models. Approval is pending, but the new logo has already been seen on a concept car, the Imagine by Kia. Trademark application. More New Logos. You may be able to find the same content in another format, or you may be able to find more information, at their web site. This content is created and maintained by a third party, and imported onto this page to help users provide their email addresses.

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Kia Is Getting a New Logo

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